Our approach focuses on the growth of the local economy and the increase in purchasing power of our partner beekeepers. We participate in the pre-financing of our beekeepers' hives and equipment, in collaboration with (inter)national NGOs. This is an essential aid in very poor rural areas (less than $2 daily income), where long-term investment is not feasible and daily survival remains the primary concern.

We carefully select our partner villages. We prioritize collaboration with a limited number of beekeepers who own or wish to own several hundred hives to ensure sustainable economic activity. If they meet our requirements, we commit to purchasing their honey at a predetermined price. This high quality requirement enhances the value of the artisan's work and allows for a high-end positioning that generates income, making the project sustainable over time.

To ensure the purity of our honey, the villages are located in regions whre the density of melliferous species is high. Harvesting monofloral honey requires very precise geolocation research before hive installation. After initial training, our beekeepers receive daily support throughout the partnership. This allows us to nesure fautless traceability and a very precise quality standard